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Loremp impsum is header here and here

Services > Discovery & validation

Validate the direction before you build.

Redesigned the app experience and improved customer engagement.

Helped with the first design system for the product to get more users onboard.

Redesigned the experience and saw improvements in sales and engagement.

Discovery & validation

I help you understand the problem, explore options and test the assumptions behind your next product decision. Whether you are starting something new, improving a feature or modernising a complex platform, I use research, journey mapping and prototypes to clarify what is worth building.

How I can help

Map complex workflows

Test critical assumptions

Understand customer needs

Prioritise the right problems

Use research to guide decisions

Reduce avoidable rework

Define a focused first release

Make your next product decision with more confidence.

Start with a free 30-minute UX strategy check-in with me. I can help clarify the challenge and recommend a focused next step for discovery or validation.

Talk to Daniel

Discuss your project

How I work

I adapt the Double Diamond to the decision you need to make: discover customer needs, define the problem, develop options and test a direction before delivery. I agree the research questions, methods and outputs with you, so the work leads to practical recommendations and clear next steps.

Selected client experience

An unintended benefit of the prototypes that were produced for user testing workshops is that our development team have been able to work with them which simplifies the user stories, and means we have fewer UI bugs.

Greg Cantlon

Chief Product Officer, Triquestra

Really enjoyed working with you for the last few months. To say that all of your designs & UX guidelines were helpful would be a huge understatement — I don’t want to imagine where we’d be if we had been left to figure things out on our own.

Steph O'Brien

Product owner at Imagr

Start with a focused piece of work

Choose an audit of your current experience or a workshop to clarify the challenge and priorities.

Review

UX Audit

Explore

Discovery workshop

UX cover image with vibrant design elements and the text 'Pepi Ora

Tether

Enhancing Home Health Monitoring: A Case Study on Elevating Tether's UX

Fit Code

Fitcode came to us with a product that was already in development, what they found out was the design and user experience was not going well. Poor UX strategy upfront had cost them time and money to develop the wrong features. We helped them refine what was critical and slim down the product to an MVP.

Need senior UX support for your next challenge?